
This category, called metaverse, is a virtual universe of 3D virtual spaces. Roblox has, over the years, championed a new virtual reality category they called “human co-experience,” a form of social interaction that combines gaming, entertainment, social media, and even toys. Indeed, by 2020 Roblox counts almost seven million active developers. Roblox nowadays is a platform where over thirty million people connect, play, and explore the various 3D digital world, entirely user-generated (built by independent developers).

This experience would be the foundation of what would later become Roblox. In 1989 David Baszucki and Erik Cassel programmed a 2D simulated physics lab called Interactive Physics. Origin Story Source: Roblox Financial Prospectus

Any user can be a developer or creator on the Company's platform using Roblox's studio of software tools. Users are then free to immerse themselves in experiences on Roblox and can acquire experience-specific enhancements or avatar items in the Company's avatar marketplace using the virtual currency (Robux). Upon signing up for Roblox, a user personalizes their Roblox identity, or avatar. Its platform is powered by user-generated content that draws inspiration from gaming, entertainment, social media and even toys.

The Company operates the Roblox Platform as live services that allow users to play and socialize with others for free. The Company operates a human co-experience platform or Roblox Platform, where users interact with each other to explore and develop, user-generated and 3D experiences. Roblox Corporation is a technology company.
